Gail B. Reisman is a strategic marketing leader with over 30 years of experience building high-impact brand experiences that deliver value and growth. Gail is Marketing Director at the American Speech-Language Hearing Association (ASHA) and owns and operates a Mathnasium math learning center in North Bethesda, MD. Previously, Gail was Director of Advertising and Brand Engagement at Certified Financial Planner Board of Standards (CFP Board), the organization that sets the standards for CFP® certification. In that role, she drove awareness of certification among the public and facilitated access to competent and ethical financial planning. Gail also served as Director of Marketing, leading planner acquisition, conversion, and retention efforts.

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Prior to joining CFP Board, Gail was Vice President of Advertising at Brand USA, the first official US tourism organization where she launched a global advertising campaign and website for the US. Gail spent eleven years at Amtrak, first as Senior Director of Loyalty Marketing, where she launched the first national frequent traveler program for the company. As Senior Director of National Advertising and Marketing Programs, she oversaw a wide marketing portfolio, including advertising, sports marketing, entertainment marketing, multicultural efforts, and events. Gail started her marketing career in brand management for Altria and was previously a certified public accountant.

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An active member of the Washington, DC community, Gail has been a project leader and consultant for several Compass pro bono projects. A lover of animals, Gail was an adoption counselor for City Dogs Rescue for several years. 

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Gail holds a BA in Accounting and Business Administration from Muhlenberg College and an MBA from the Fuqua School of Business at Duke University. She lives in Washington, DC with her husband, son, and two rescue dogs.